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Unparalleled insights tailored to empower your business.
Robust strategies with the agility demanded by today’s digital landscape.
Creating experiences that resonate with users and drive results.
In Chicago's fintech, logistics, and insurance SaaS market, a strong product is the entry requirement, not the differentiator. The deals that are won or lost at the margin are won or lost on experience.
A compliance dashboard that is technically accurate but practically unreadable loses to a simpler one in the renewal conversation.
An expense management platform that requires three training sessions before a new employee is productive loses to one that does not.The product your sales team is proud of and the product your users are frustrated by can be the same product. In Chicago's market, that gap has a commercial cost that shows up in renewal rates, expansion revenue, and sales cycle length.
When NetBramha fixes the experience layer for product teams, the impact lands in three places almost immediately. Sales cycles shorten because the product can be demonstrated without a 45-minute guided walkthrough. Customer success teams shift from explaining the product to expanding the account. Renewal conversations change from justifying the cost to discussing what additional capability the customer wants next.
These are not design metrics. They are revenue metrics. Every engagement NetBramha takes on is scoped around outcomes like these before a single design decision is made.
The product leaders and CPOs we work with in Chicago are not interested in design for its own sake. They are interested in what design produces: lower churn, shorter sales cycles, higher renewal rates, fewer support contacts. NetBramha speaks this language because it has spent 18 years measuring every engagement against commercial outcomes, not visual aesthetics.
The engagement model is built for Chicago's pace. Decisions are made quickly, deliverables are shared in real time, and every design recommendation is explained in terms of the business outcome it is designed to produce. IST overlaps with US Central morning hours for live sessions. The team you speak to in the first conversation is the team that does the work.
The Chicago product teams NetBramha works with most often come to us after trying to fix conversion, retention, or sales velocity through marketing investment, pricing changes, or new feature development. When those levers have been pulled and the numbers have not moved, the experience layer is almost always where the real problem lives.
A 30-minute conversation will tell you whether that is the case for your product and what addressing it would realistically involve.
No pitch. No deck. No proposal before we understand your product. Talk to NetBramha.
billion+ lives impacted with design so far
250+ Clients
25+ Countries
20+ Industries






A startup or for a Fortune 500 company, we follow a methodical & consistent approach to every design project we work on
Research – In-depth analysis of users through qualitative & quantitative analysis, ethnographic research, heuristic evaluation (through design audits), & usability testing, along with detailed competitor analysis.
Strategy – Powered by the insights derived in the research stage, we then work towards building a customer-centric product roadmap aimed at enhancing growth, product stickiness & market capture, through increased user engagement.
Design – Rugged information architecture, product mock-ups, user interface design, detailed motion & microinteractions, and finally customized illustrations & icons that set the apt succinct identity for your final product.
Since our inception 17+ years back our work has impacted more than a billion+ users worldwide. We take great pride in making a difference with design.
As an award-winning studio from India, our expertise involves everything that is needed to design (or redesign) a great user experience, including
– Website & Web app UX design
– Mobile UI/UX experience
– Enterprise UX design
– Branding & Illustrations
All of which is facilitated by rugged user research, product strategy, design thinking & deep craft for design.
We care for - People. (our team, clients & users)
Our people are our biggest strength. We care for our team & each one of them is hand-picked. Our culture is what drives us. Our care for our customers to see their problem as ours & empathy for the users is what makes us tick.
We care for - Design. (craft, outcomes, process)
We are absolutely passionate about design. We contribute to the design community, build our expertise & hone our skills every single day. We truly believe that design can change the world for better.
We care for - Outcomes (results, wins, learnings)
We are result driven & backed with experience. Our clients trust us to deliver results across experiences. Clients like Google, Microsoft, Cisco, Intel, Infosys, Emaar etc have mandated us to design new products, scale existing products or disrupt a new market with design.
Onboarding drop-off in fintech is almost always a UX problem. The most common causes are too many fields presented too early, unclear progress indicators, lack of trust signals at moments where users are asked to share sensitive financial data, and error messages that describe the system's problem rather than helping the user solve it.
NetBramha's fintech and finance design practice has redesigned onboarding flows across payments, lending, and investment products with measurable improvements to completion rates. The starting point is always usability testing of the existing flow.
Insurance tech has one of the most complex service ecosystems in any industry. Brokers, underwriters, policyholders, claims adjusters, and compliance teams all interact with the same underlying product through completely different lenses.
Service design maps the entire service ecosystem before any digital interface is designed, ensuring that the product works for every stakeholder rather than optimising for one at the expense of others. NetBramha's service design practice is particularly relevant for Chicago's large insurance and financial services technology sector.
Competitor analysis in a UX context goes beyond feature comparison. It maps how competitors structure their information architecture, how they handle onboarding, where they create friction, and where they earn user trust.
For Chicago enterprise SaaS companies operating in mature categories such as expense management, supply chain, HR, and compliance, understanding the UX baseline your users are comparing you against is critical to making the right design investment decisions. NetBramha conducts structured competitor UX analysis as a standalone service and as part of broader research engagements.